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Assistant Director of Alumni Engagement - #202895

Western Carolina University Cullowhee, NC

  1. Salary Not stated by the employer
  2. Employer Western Carolina University
  3. Location Cullowhee, NC
  4. Workplace On site
  5. Role Staff
  6. Posted Sep 3, 2026
  7. Reference pa-35370
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Assistant Director of Alumni Engagement - #202895 at Western Carolina University, Cullowhee, NC
The primary location of this position is on-site in Cullowhee, NC. This position is designated as being exempt from the State of North Carolina Human Resources Act (EHRA).

Reporting to the Senior Director of Annual Giving and Engagement, the Assistant Director of Alumni Engagement strengthens alumni connections to Western Carolina University through leading engagement initiatives centered on the university’s academic colleges and affinity communities. These include coordinating with Advancement and campus partners around communications and storytelling, volunteer involvement, giving opportunities, and events in ways that promote meaningful alumni participation.

College-Based Alumni Engagement
  • Plan, promote, and execute college-centered alumni events, programs, recognition efforts, and engagement opportunities on campus and in regional markets.
  • Develop and maintain collaborative partnerships with engagement and development colleagues to create and execute alumni engagement strategies aligned with academic priorities.
  • Coordinate with Advancement Communications to develop messaging that enhances visibility of college engagement programs and accomplishments, while sharing alumni success stories to strengthen institutional pride.
  • Partner with Advancement colleagues to help identify alumni who may be strong prospects for volunteerism, philanthropy, first-time giving, or leadership opportunities.
Affinity-Based Alumni Engagement
  • Serve as a liaison to established affinity communities, providing strategic guidance, event support, and communication resources.
  • Assist affinity communities with planning and implementing engagement initiatives that foster connection, sustain participation, and inspire initial financial contributions.
  • Recruit, develop, and support volunteer leaders and ambassadors who help drive affinity engagement and assist with regional outreach.
  • Monitor progress and engagement trends within affinity communities and provide regular updates to Alumni Engagement leadership and liaisons.
Additional Responsibilities
  • Assist in planning and executing major alumni events such as Homecoming, reunions, and other university-hosted gatherings, ensuring timely, strategic post-event follow-up to transition attendees into pipeline prospects.
  • Collaborate with Advancement staff to drive alumni participation in giving campaigns, including university-wide giving days, with a specific emphasis on new donor acquisition.
  • Manage engagement portfolios of assigned partners, donors, and volunteers connected to academic colleges and affinity communities, including outreach, stewardship, cultivation for first-time gifts, and tracking of engagement activity.
  • Maintain accurate alumni records, engagement activity, and contact information in Raiser's Edge in coordination with Advancement Services.

Required Knowledge, Skills, and Abilities:
Excellent communication and composition skills, organized, detail oriented, strong customer relation skills, strong work ethic, and a team player.
Apply on Western Carolina University's site You apply directly with the employer.

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