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Associate Director for HRL Content Operations

University of North Carolina at Charlotte Charlotte, NC

  1. Salary Not stated by the employer
  2. Employer University of North Carolina at Charlotte
  3. Location Charlotte, NC
  4. Workplace On site
  5. Role Staff
  6. Posted Aug 19, 2026
  7. Reference pa-70058
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Associate Director for HRL Content Operations at University of North Carolina at Charlotte, Charlotte, NC
Essential Job Duties:

  • Lead and oversee the development and execution of Housing and Residence Life (HRL) content strategy aligned with departmental, divisional, and university priorities
  • Plan, coordinate, and implement marketing campaigns across print, digital, web, social media, and video platforms
  • Serve as the primary lead for HRL communications, including crisis and emergency messaging
  • Develop, write, and edit clear, concise, and engaging content for internal and external audiences in alignment with AP style and university branding standards
  • Manage multiple projects simultaneously, including establishing timelines, tracking deliverables, and ensuring deadlines are met
  • Create and manage content calendars and workflows for marketing and communications initiatives
  • Coordinate design and production of promotional materials and collaborate with vendors for printing and branded merchandise
  • Maintain and update web content, including pages, images, and navigation
  • Lead social media strategy and execution across platforms such as Instagram, Facebook, YouTube, and emerging channels
  • Coordinate photography and videography efforts, including scripting and storyboard development for video content
  • Build and maintain collaborative relationships with University Communications, Student Affairs Marketing, and other campus partners
  • Consult and advise departmental stakeholders on marketing strategies and communication approaches
  • Assess effectiveness of content strategies using metrics, feedback, and best practices, and implement continuous improvements
  • Train and guide staff on communication tools, marketing technologies, and best practices
Apply on University of North Carolina at Charlotte's site You apply directly with the employer.

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